Andrea is Digital Director at WPP.
He is an award-winning communications professional with over 15 years of professional experience and a deep understanding of marketing and communications, including public and media relations.
Andrea has worked with Fortune 500 companies, mid-sized companies, independent professionals, as well as with non-profit organizations across a broad spectrum of industries including healthcare, pharmaceuticals, government, education, consumer and technology.
Prior to joining WPP, Andrea worked as Digital Planner at Edelman and as CEO of Itive an international digital strategy agency he founded with offices in Finland and New York.
Andrea has extensive international business experience and holds a Master’s Degree in Business Administration. Recognized as one of the leading early adopters, thought leaders and influencers in social business communication, Andrea has directed executive education programs, lectured at academic institutions and delivered keynote speeches internationally.
Andrea is the co-author of the book Age Of Conversation 3, which was written by a group of well-known international marketing professionals. He has also contributed to other blogs, such as The Next Web, and has been featured in numerous news and business publications, both in print and on the web, including Lifehacker, Wired Magazine and the Huffington Post.
Photo Credit: Luca Sartoni