Andrea Vascellari

• Five key trends in how influence is transforming society – Trends in the Living Networks – Social transformation wrought by the changing influence landscape
• Twitter Tools for Community and Communications Professionals | Brian Solis: Social Media Expert – PR 2.0 – This post is frequently updated to stay current with the most recent applications and services.
• Google Docs Adds Translation, But It’s Not Without Flaws – Google has now integrated its translation technology into Google Docs, allowing users to convert their documents into any one of 42 languages with the click of a button.
• My6sense – Smart RSS iPhone app – Along with being a solid mobile RSS reader, my6sense monitors what you read and uses that info to generate a customized feed of articles you’ll want to read.
• 7 Secrets to Tweeting Your Corporate Culture – Twitter can help to define and promote your corporate culture.
• Clickstreams: What They Are and Why You Should Track Them – A clickstream is the recording of what a user clicks on while browsing the web. By using them you can build a far better, more usable, revenue-generating website and they’ll tell you about user behavior.
• The Coming Change in Social Media Business Applications – [+ Downloadable PDF] social media as a primary tool of customer engagement, enabling lead generation, immediate customer contact, and customer interaction.
• 21 Top Twitter Tips – Forbes.com – Silly time waster? Sure. Powerful business tool? You bet.
• TwitterGadget: Auto-refreshing Twitter client – TwitterGadget is a clean, robust, web 2.0 style client for Twitter.com, designed to submit and view status updates via your iGoogle homepage, Gmail account, or directly in your browser.
• HarvardBusiness.org – How People Use Smartphones – The most popular activities among smartphone users are visiting websites (80%), taking photos (74%), and using email (73%).
• 4 ways to make the most of a social media firestorm – Based on the ‘United Breaks Guitars’ case.
• Brand Marketers Embrace Social Media – eMarketer – Social media resistance Is fading fast. 59% of brand marketers currently use social media. But within 12 months, that number will swell to 82%. And in the long-run, only 13% indicate having no plans to enter the medium.
• The 22 Step Social Media Marketing Plan – Framework of tools to consider with notable brand examples.
• A List of Social Media Marketing Examples – Some resources you might find helpful.

Author: Andrea Vascellari

Andrea Vascellari is the CEO of itive.net. All thoughts and opinions on this blog are his own and do not necessarily reflect those of his employer or clients; neither past or present. If you liked this post feel free to follow him on Twitter, Facebook, or subscribe to this blog.