Most Memorable New Product Launch
Sixth Annual Most Memorable New Product Launch Survey. The team at Schneider Associates has partnered with comScore, IRI and BNP’s New Product Magazine to survey more than 1,000 consumers across the country and reveal the most memorable new product launches of 2007 and highlight the latest trends in consumer behavior.
In the meantime, they surveyed top social media mavens to discover their picks for the most memorable new product launch of the year. Do you recognize anyone?
Greg Narian
New York, NY
Co-Founder, Blue Whale Labs LLC
Co-Founder, Lil’Grams (Launch PR post about Lil’Grams Alpha Launch in October 2007)
Greg’s 2007 Most Memorable New Product Launch Picks: Halo 3, Harry Potter and the Deathly Hollows
Greg is on the Web at http://www.socialtwister.com/
Image pulled from Greg’s Meetup profile
Chris Penn
Boston, MA
CTO, Student Loan Network
Founder and Producer, Financial Aid Podcast
Co-Founder, PodCamp New Media Community UnConference
Chris’s 2007 Most Memorable New Product Launch Picks: iPhone, iPod Touch, Apple OS X Leopard, Windows Vista, Halo 3
Chris is on the Web at http://www.christopherspenn.com
Image pulled from Chris’s Financial Aid Podcast Flickr page
Andrea Vascellari
Finland
CEO and Founder, iTive Oy
Project Manager, X-Cell Innovation Department, SEK Suupohjan elinkeinotoimen kuntayhtymä
Coordinator, Suupohja Living Lab
Andrea’s 2007 Most Memorable New Product Launch Picks:
The Nokia N95 and the Skype Phone
Thanks to Amanda Mooney, Amanda Gravel and the Schneider Associates friends!
If you’re interested in checking out the full survey report, you can read or download it here.
Andrea