Flip the Funnel – Book Launch
Episode: VMC #219 – Flip the Funnel – Book Launch
“Retention can become the new acquisition” Joseph Jaffe
Last week Joseph Jaffe officially launched his new book ‘Flip The Funnel‘ at the Roger Smith Hotel in New York. I had the chance of having a glass of wine with Joseph a few days before, during social media week. We had a nice chat and he gave me a few insights and a copy of the book with a special note… (Thank you Joseph).
Nope, this is not a sponsored post. I chose to blog about it because I’m more than happy to share with you the inspiring thoughts of a great marketer and a good friend. I’ll review the book so stay tuned.
Andrea
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Author: Andrea Vascellari
Andrea Vascellari is the CEO of itive.net. All thoughts and opinions on this blog are his own and do not necessarily reflect those of his employer or clients; neither past or present. If you liked this post feel free to follow him on Twitter, Facebook, or subscribe to this blog.









Flip the Funnel – Book Launch http://ff.im/-g5KrS
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@rshotel good event and great book RT @vascellari: Flip the Funnel – Book Launch http://ff.im/-g5KrS
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[video] Flip the Funnel – Book Launch by @jaffejuice http://bit.ly/bW2NaL
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The guys at @RSHotel once again… nailed it http://bit.ly/bW2NaL
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RT @vascellari The guys at @RSHotel once again… nailed it http://bit.ly/bW2NaL
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Flip the Funnel – Book Launch http://ff.im/-g5QKm
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the world needs more people like you, andrea, who live with contagious passion and enthusiasm! looking forward to sharing thoughts with you on joseph’s book – thank you for introducing us! kiitos!
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@leah what you said means so much to me… thanks sweety. Joseph is such a nice person, you’ll love the book, I guarantee.
This comment was originally posted on Andrea Vascellari
the world needs more people like you, andrea, who live with contagious passion and enthusiasm! looking forward to sharing thoughts with you on joseph’s book – thank you for introducing us! kiitos!
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@1938media @michellefeldman Jo almost made me cry that night… he is such a good guy http://bit.ly/ab1ESc
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This comment was originally posted on Andrea Vascellari
@jaffejuice is one of the few special and authentic persons I know in this industry http://bit.ly/ab1ESc
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This comment was originally posted on Andrea Vascellari
@leah what you said means so much to me… thanks sweety. Joseph is such a nice person, you’ll love the book, I guarantee.
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Thoughts from Joseph Jaffe http://ff.im/-g7oSz
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Seth Godin wrote a book with this title in 2006. Not much new thinking here…
@aaron: well have a look at what Joseph wrote and then you’ll tell me
I like your way of thinking. it’s excellent work. thanks for it
Product Liability
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