Advertising Club of Toledo – Luncheon Program

On November 16th, I’ll be speaking at the Advertising Club of Toledo‘s monthly luncheon program in Toledo, Ohio (U.S.A.). The general theme of my talk will be about strategic online advertising and marketing.

As I finish to prepare my presentation, I would like to know what AdClub members are most interested in learning about, their professional background, and their level of experience in the “digital space”, so that I can tailor a few points of my presentation to their interests and experiences.

For example, would AdClub members like to know more about how to use social media within their advertising/marketing strategies? About the importance of creating relevant content as part of a digital strategy? Or perhaps about any campaigns with a positive ROI where new tactics made the difference?

Those are just a couple of examples to get the juices flowing, but please go ahead and fill out the following form and I will incorporate your interests into my final presentation.

You can also feel free to email me at or @/DM me on Twitter – @vascellari

And just a friendly remember that registration for the luncheon must be made by Monday, November 14th.

Thanks for your input and I look forward to meeting and speaking with you on November 16th!
I’d like to thank Joe & Nick from UlrichPinciotti Design Group for sponsoring my presentation.


The Final Stretch

Almost there! My team and I have been busy putting our blood, sweat and tears into the restructuring and upcoming launch of our new “digital brain” at We’re almost ready to go, but have a few more details to wrap up. In the meantime, I encourage you to head over to the site and take a sneak peek at our new look. While you’re there:

  • you can check out our latest video
  • and sign up for our newsletter

so you’ll be in the loop when the site is back up and running 100% :). Of course, I always appreciate your feedback so if you’d like, go ahead and let me know what you think of the new style!

Andrea - Digital Creative Agency

It’s About Us and Balance.

Wedding (Italy)

Our economic system is collapsing. This “recession” is just a joke. A recession? A recession from what? From this purposeless system we created?

This is just the tip of the iceberg and things are about to get worse.

Admit it, ignore it. We are all well aware of how much we pushed the boundaries and how much this going to cost us.
You can argue about a whole lot of things, but there’s just one and only truth. Balance.

You can try to change, move and push every single law that governs the natural world we are living in as much as you want, but guess what…it will all go back to a perfect point of balance.

We pushed. We pushed too much and even worse we “created” on top of these absurd and unsustainable abstract systems that we think “can” live in fictional bubbles. One of the many examples? This senseless monetary system.

Where are we going people? This, all this, is just ri-di-cu-lous.
Am I against money? Well… a currency system can be a good thing if it’s managed the right way, if you know what I mean.

You might think that I’m crazy, but actually I believe that I’ve never been more concrete in my entire life and the more time goes by the more I feel like we all just missed the damn point.

It’s not about the money, it’s about us. Us.

Anyway, if this rings any bells or moves something inside of you, drop a comment and I’ll be happy to talk more about this in future posts…this indeed if you are not trapped in a pointless “social-freaking-media” bubble that stops you or makes you lazy enough to not comment on this. Nothing against social media…I like it, but way too many people are missing the point on that, too.

I will just reply to comments here on my blog.