Digital Policies

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FIR On Strategy with Andrea VascellariThis is part of a series of posts that explores the “Adaptive Digital Strategy Framework” , an operative guide that I created to plan, execute and manage online strategy programs more effectively and efficiently. Each of post of this series comes with an audio podcast in which you will find the audio version of the post with additional audio commentary about the discussed topics. The name of the podcast is “FIR On Strategy with Andrea Vascellari”.

In today’s post/cast we are going to explore how policies can assist in both subjective and objective decision making related to “digital”. We’ll understand what a policy is, why it’s important in “digital”, which are the main policy typologies and then I’ll close by sharing with you some resources and tools that you can use to craft your policies from scratch or to take your existing ones to the next level. Continue reading “Digital Policies”

When to switch off technology

Have no time to invest in what your business or organization needs the most? This post is part of a productivity series aimed at helping you optimize your time management.

Skype chats, email notifications, Twitter and Facebook apps, etc. are all extremely useful tools, but they can significantly reduce your productivity if used at the wrong time or for the wrong tasks. Continue reading “When to switch off technology”

Shit Ad Agencies Say

Do you need to take a break to free your mind and relax a bit? Watch this video. I think you will enjoy it, especially if you are working for or with an ad agency! Continue reading “Shit Ad Agencies Say”

Facebook App Generates Words Written on Your Gravestone

Franck Vinchon launched ‘My Own Epitaph’ a Facebook app to help readers understand the thinking behind his book ‘Tranches de mort’. The book suggest that death is not just an accident but the result of everything we experience in life. Based on this concept, the app uses information from your Facebook profile and generates words written on your gravestone. Continue reading “Facebook App Generates Words Written on Your Gravestone”

Remote Work Advantages

Have no money to invest in what your business or organization needs the most? This post is part of a productivity series aimed at helping you optimize your budget management.

It’s true that there are still some jobs that can’t be done remotely using the web or telecommunication systems; however, many jobs can and are being done in that way thanks to these useful technologies available to most companies.

Accounting, project management, marketing, PR, programming, design, web and mobile development, etc., are just some of the jobs that – depending on the nature of a project – can be done remotely. Continue reading “Remote Work Advantages”

What I care about for those who care

I like the conversations that I have on the go, but I have to admit that for some reason conversations feel better when I’m at home talking with a small and more intimate group of friends. It’s that intimacy that I think got lost with online communication today. Continue reading “What I care about for those who care”

What is time to you?

Have no time to invest in what your business or organization needs the most? This post is part of a productivity series aimed at helping you optimize your time management.

Ask yourself this question: What is time to you?

When I ask this question to my clients, I always get a different and interesting answer. For some, time is just minutes, hours and days, while for others it’s something you sell or an “investment” for the future. Continue reading “What is time to you?”

How to avoid “No Strings Attached Budgets”

Have no money to invest in what your business or organization needs the most? This post is part of a productivity series aimed at helping you optimize your budget management.

If you want to save on a budget, you should have a very detailed budget first.

This may seem obvious, but surprisingly many companies don’t have a complete budget written down. Oftentimes, they just have certain budgets, but many of their expenses are typically left floating free without being thoughtfully tied to an actual plan. These sums of money are what I define as “No Strings Attached Budgets”. Continue reading “How to avoid “No Strings Attached Budgets””

If Social Media were a drug…

This infographic was designed by Patrick Moberg. I had a look at his work over at patrickmoberg.com and liked it very much. I actually found out about his work last year and decided to save the infographic in my online life set on flickr together with other interesting images I’ve collected around the web. Continue reading “If Social Media were a drug…”