Tag: brian solis

The Adaptive Digital Strategy Framework

Special thanks to Brian Solis.
Brian SolisBrian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. This post was cross-published on Brian’s blog. I want to thank him for the support, the inspiration and for the motivation he gave me. Brian is not just a great communicator, he is a wonderful person and a dear friend of mine. I encourage you to find out more about him and his work at www.briansolis.com.

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The Best of PR, Marketing and Social Media – LeWeb 2010

Episode: VMC #336 – The Best of PR, Marketing and Social Media – LeWeb 2010
[right click to download the source file – ‘Save the link as…’, video-player available below]

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Show Notes & Credits: Powered by itive.net, LeWeb, paper.li, Jeremiah Owyang, Brian Solis, Gary Vaynerchuk.

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

Download MP3

You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:
  • The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.
  • Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.
  • Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S
  • Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.
  • Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.
  • Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.
  • Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.
  • Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.
  • The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.
Links Referenced:
INDEX

Enjoy it!
Andrea

Social Media Report from Le Web 2010 in Paris

Play & Enjoy! [dewplayer:http://ontherecordpodcast.com/pr/otro/electronic/Le_Web_2010_Social_Media_Update.mp3]

Download MP3

You had no time to go to Paris for LeWeb? No problem. In this episode of “On the Record Online” me and Eric Schwartzman (@EricSchwartzman) recap all the highlights from the event.

Topics discussed:
  • The latest statistics on Foursquare usage, growth rates and what they charge for custom badges from co-founder Dennis Crowley, as well as how they plan to compete against Facebook Places.
  • Facebook Connect usage, growth rates and installed base from Ethan Beard, Director of the Developer Network at Facebook, as well as Facebook’s number of users in the UK, France, Italy and Germany.
  • Marissa Mayer’s Android 2.3 Gingerbread demo of Google Maps on the new Samsung Nexus S
  • Pet Society’s sales volume and the free to paid social gaming conversion rates they’re seeing from Sebastien de Halleux, Co-Founder, Playfish & VP, Business Development & Strategic Partnerships, EA Interactive.
  • Number of paid and unpaid Angry Birds downloads announced by Mikael Hed, CEO of Rovio.
  • Gary Vaynerchuk and Loic Lemeur’s insights on how the velocity of social media interaction can be used to either escalate or diminish engagement levels, and what that means for organizations.
  • Matthias Lufkens on Twitter Diplomacy and how government officials with Twitter accounts are too often undiplomatic , and probably don’t even know it.
  • Gabe Rivera of Tech Meme’s insightful comment about what Wikileaks means for the #gov20 space.
  • The keynote by Carlos Gohsn, Chairman & CEO of Renault S.A. & Nissan on how the human desire for autonomy impacts the way networks evolve.
Links Referenced:
INDEX

Enjoy it!
Andrea

The Best of PR, Marketing and Social Media – NEXT 2010

Episode: VMC #224 The Best of PR, Marketing and Social Media – NEXT 2010

This year I was invited again to NEXT, but this time instead of keeping you informed with the classic video updates from the venue, I wanted to try something different. So once I got the go from the great Martin Recke (Head of Conference Management) I got the juice out of the best keynotes on PR, marketing, social media and I condensed it into this video. Then if you are interested (and you have enough time) you can have a look at the entire presentations on sevenload.

Why this video? The reason is simple, people have no time. So I thought to share the best communications content ‘in pills’.

It took me a while to create this video but it’s finally done and I really hope you’ll find it valuable. Also, let me know what you think about this new video format directly here on my blog or via twitter @vascellari (just remember to link back to this post so we can track the feedback and conversation, thanks!).

Andrea

Subscribe to AndreaVascellari.com on YouTube!

Show Notes & Credits: Next Conference, Martin Recke, Brian Solis, Stefana Broadbant, Stowe Boyd, Andrew Keen, Matthias Lüfkens, Steve Rubel.