5 Projects That Are Pushing The Creative Boundaries

In this video, that I found thanks to Mitch Joel, Clay Shirky describes five student projects that he thinks are pushing the creative boundaries – from interface design to how people cluster to build new work.
He ends the talk with an interesting take on the rules of creativity… Continue reading “5 Projects That Are Pushing The Creative Boundaries”

Do You Need an Infographic?

Do you need an infographic? You might want to talk to these guys.
These are some nice graphical summaries that Daniel, Carla and Bauke created during my talk last week at the Switch Conference in Porto (Portugal). Their contact info is below, enjoy!
Andrea

11-04 Porto (Portugal)

11-04 Porto (Portugal)

11-04 Porto (Portugal)

Daniel, Carla, Bauke and me in Porto

11-04 Porto (Portugal)

Digital Evolution at Switch 2011

Switch Conference 2011

This weekend I’ll be speaking at the 2011 edition of the Switch Conference in Porto (Portugal).

“Switch is a two-day event that gathers people with different background experiences to discuss technology, science, entrepreneurship, creativity and innovation in a network-friendly environment.”

My presentation will focus on ‘Digital Evolution’. I will talk about why the need to constantly evolve in the digital space has become something that isn’t just important but necessary for anyone who wants to succeed. I’ll explain why we have to re-think of websites as ‘digital brains’ instead of a simple ‘online presence’ and I’ll give 5 practical tips on how to prevent and eventually overcome 5 of the most frequent causes of digital extinction that brands, organizations and at times also individuals are facing today.

I hope to see you there!

Andrea

UPDATE: These are the slides of my presentation. Enjoy!

The Best of PR, Marketing and Social Media – LeWeb 2010

Episode: VMC #336 – The Best of PR, Marketing and Social Media – LeWeb 2010
[right click to download the source file – ‘Save the link as…’, video-player available below]

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Show Notes & Credits: Powered by itive.net, LeWeb, paper.li, Jeremiah Owyang, Brian Solis, Gary Vaynerchuk.

LeWeb Conference

Episode: VMC #334 – LeWeb Conference
[right click to download the source file – ‘Save the link as…’, video-player available below]

Paris (a city I love) + LeWeb (great web conference) = Awesome mix.
How’s the event? Massive as usual, tons of people and friends, great networking…I’ll repeat that…great networking. Beside presentations and panels the real value is the huge number of key people you can meet at events like this.
I’m putting together the best snippets concerning marketing, PR, social media and communication. I’ll release that in a video after the conference so stay tuned. Meanwhile enjoy this short overview of the conference that I’ve just edited with imovie on my iphone (just great and sooo handy!).
Andrea

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Show Notes & Credits: Powered by itive.net, LeWeb

Let’s meet in Paris – LeWeb

Episode: VMC #330 – Let’s meet in Paris – LeWeb
[right click to download the source file – ‘Save the link as…’, video-player available below]

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Show Notes & Credits: Powered by itive.net, LeWeb

Let’s meet in Paris – LeWeb

Episode: VMC #330 – Let’s meet in Paris – LeWeb
[right click to download the source file – ‘Save the link as…’, video-player available below]

Subscribe to the show on YouTube!

Show Notes & Credits: Powered by itive.net, LeWeb

Need help with your B2B Marketing? B2B Marketing Europe is the answer

Need help with your B2B markting? I’m sure that by attending this event organized by KGS Global [client] all your questions will find an answer. [post released via itive.net]

B2B Marketing Europe - KGS global

If you are a VP or Director of Marketing, Marketing Manager, Channel Marketing Executive or if you are a President/CEO/Managing Director interested in find out more on the new frontier of B2B Marketing, this is the event you are looking for: European B2B Marketing Conference, 1st 2nd Dec. in Berlin (Germany).

A unique networking opportunity and an amazing speakers lineup that includes also our friend Chris Brogan. In addition to that during the second day of conference you’ll have the chance of attending a workshop to learn how you can use Facebook, Twitter and other social media tools in your B2B marketing strategies hosted by Nicole Simon (Social Media Strategist – Itive). You’ll learn:

  • What B2B can learn from successful B2C companies
  • How to build a relevant, exciting and interactive Facebook page for your company (and why that includes Twitter)
  • Facilitate interaction between your company and ‘fans’ / ‘friends’ / ‘followers’
  • Maximize your content online through social media tools
  • How to be remarkable online
  • And of course you’ll be able to share your experiences with other attendees!

Follow the official hashtag #b2beu for more information!

Together with Mashable, Read Write Web, media.net and GyroHSR Itive.net is official partner of the event. We are supporting Irina Kremin and her KGS Global team to get the best out of the event. Hope to see you there!

SWITCH 2010

May 15-16 2010 Coimbra (Portugal). I’ll be there to deliver a keynote at the SWITCH conference (disclosure: itive.net, my company, is official partner of the event).

The aim of the event is to gather scientists, entrepreneurs, do-ers, thinkers, technologists and everyone in between to discuss the present and the future in a knowledge and idea sharing experience. It will be all about diversity (of ideas, people and themes) and will count an amazing line of portuguese and international speakers.

Differently from many other events the tickets for SWITCH fit anyone’s budget (the organizers did a great work to make this possible) + they have a special offer for students. You can grab your tickets here!
If you want to find out more about the conference I suggest you to have a look at the official Twitter channel and Facebook page of the event.

For insights directly from the venue make sure to connect via twitter with me @vascellari (please, read my policy first) and of course with itive.net @itive 🙂
I’ll try to record my presentation so if won’t make it to Coimbra you’ll be able to watch it on-demand here on my blog. Stay tuned via RSS!

Andrea